Memorial Day Weekend is the official start of summer, and the Southern New Mexico Wine Festival has earned its place as a great way to kick things off in Southern New Mexico and West Texas! Wineries from all across New Mexico will be offering up their tasty varieties at the Southern New Mexico State Fairgrounds from Saturday, May 23 through Monday, May 26.

Festival goers are expected to attend the Southern New Mexico Wine Festival in great numbers this year. Gates open daily from noon to 6 pm, with special discounts for military members on Memorial Day. Wine aficionados can enjoy the latest vintages and varietals from their favorite New Mexico wineries, and relax in the grass, park-like setting of the fairgrounds. A great selection of delicious food options and local artwork awaits visitors.

Every year, people look forward to the great live music at the Southern New Mexico Wine Festival, and this year’s event is chock full of outstanding performers! Starting off the party on Saturday at noon will be Phat Soul, followed by Latin Function at 3 pm. On Sunday, the biggest day of the festival, the Chris Baker Band will take the stage at noon, with the Yarbrough Band taking over at 3 pm. The Southern New Mexico Wine Festival will wrap things up on Sunday with Guitar Slim at noon, and Fast Lane at 3pm. For a full entertainment listing and more information, go online at

From sweeter, lighter chilled wines to full-bodied, robust dark reds, there are plenty of New Mexico wines for festival goers to sample. Wine is also available to purchase by the glass, as well as the bottle or case to take home. Arts and crafts vendors will be in attendance selling jewelry, pottery and artwork, and tasty treats like goat cheese, salsa, spices and more.

Admission is $20 at the gate or just $15 in advance by purchasing tickets online at Admission is for adults over the age of 21 and includes a souvenir glass. Entrance is free for those under 21, but must be accompanied by a parent or legal guardian.  Military Monday is back May 26 with a $3 discount for all military. All adults and children must have a valid photo ID with them, regardless of age. Designated drivers are encouraged.

More information on the New Mexico Wine Industry can be found at For festival information, contact Helping Hands Event Planning at (575) 522-1232