Our Team
Administration
Executive Director
Rochelle Miller-Hernandez
(575) 541-2169
rhernandez@las-cruces.org
Executive Assistant
Leslie Gabaldon
(575) 541-2233
lgabaldon@las-cruces.org
Marketing
Director of Marketing
Lorena Lozano
(575) 541-2361
lolozano@las-cruces.org
Communications Specialist
Norm Dettlaff
(575) 528-2258
ndettlaff@las-cruces.org
NMSU Interns
Daniela Salinas
Nuvia Aguero
Sales
Director of Sales
Albert Herrera
(575) 541-2387
alherrera@las-cruces.org
Sports Sales Manager
Ed Carnathan
(575) 541-2216
ecarnathan@las-cruces.org
Destination Experience Manager
Hilary Dutcher
(575) 541-2174
hdutcher@las-cruces.org
Events & Special Projects
Visitor Services
Visitor Information Specialist
Sonia Bañuelos
(575) 541-2162
soniab@las-cruces.org
Distribution Specialist
Sergio Salinas
(575) 541-2165
ssalinas@las-cruces.org